Monday, September 28, 2009

Booze for Boobs Fundraiser #1

My cousin in law, Amanda, hosted her first “Booze for Boobs” fundraiser a few weeks back. The proceeds from this fundraiser go towards the Avon Walk for Breast Cancer.

I donated one of my Hope Heart necklaces as a raffle prize. The lucky winner was Colleen Arnold (photo below)! If you would like to help by donating to her team, you can do so by clicking the link HERE.


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Wednesday, September 23, 2009

Jewelry with a Cause

Cancer is a disease that is so prevalent in today's society that affects all of us somehow. I wish I had the ability to find a cure for this devastating disease, but unfortunately that is not something I can personally achieve. What I can do is make a line of Jewelry that I will donate 20% of its sale proceeds to The American Cancer Society.

I was inspired by my cousin-in-law, Amanda, who is doing the Avon Walk for Breast Cancer. She has been hustling to raise donation money by hosting a series of fundraiser happy hours called “Booze for Boobs”. In order to help her cause I not only made a monetary donation, but I also sent her some of the “Hope Heart” necklaces as raffles prizes.



The next Booze for Boobs fundraiser hosted by Amanda will be:

When: Friday, September 25
Time: 6 pm - 9 pm
Where: Arctica Bar (downstairs)
384 3rd Ave NY, NY

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Sunday, September 13, 2009

Yippee, My 200th Order!

I am so happy to announce that I have made my 200th sale on Etsy today! Even more fun, the purchase was made by someone living in Australia! Although the item was a ring sizing gauge rather than a handcrafted item, it is a item that hopefully will lead to a future sale of a custom ring.


According to my Etsy info, I opened my account in Nov 21, 2007. In reality I did not begin to sell items until February of 2008. So in 20 months I have sold 200 items. That averages to 10 orders a month. Oh by the way, I also was pregnant and had baby #2 during that time as well…and we are in a recession. So I am more than pleased with progress of Luster!

I continue to find it so amazing that I can be here in the cornfields of Illinois and make products that are sold globally. This is especially great for me since I am a little shy and also a stay at home mom to 2 young boys. Lots of travel right now is just not feasible or particularly desirable.

So where do I hope this is going? Well I try not to put too much pressure on myself with sales goals…but I would love to hit 250 orders by the end of the year. I also would like to start to spend more time creating once the baby is a little less dependent on me. I also want to do a few “local” show to get my name out there more. I am also proud that I have been able to make donations to charities both monetarily and product based on behalf of “Luster”. I plan to continue with that as my brand and company grows.

XOXOX Thanks for all of your support out there!

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